Companies Schizophrenic on Social Media Policy

Many businesses are expecting to boost their advertising on social media sites to better reach customers while at the same time locking out their employees from accessing those sites. This corporate schizophrenia surrounding social media is likely to continue in the short run, although the need to advertise is likely to trump security concerns in the long run, helping the long-term value of companies like Facebook, Twitter, LinkedIn (NYSE:LNKD) and others. This also creates opportunities in the global security software market for for providers like Symantec (NASDAQ:SYMC) and McAfee, which is now part Intel (NASDAQ:INTC).